Ever since becoming a dad, my take on entrepreneurship has shifted a little. Instead of scaling, I now value sustainable growth more. Instead of hustling, I now value efficiency more.…

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Business owners running ads will agree with me: It’s getting increasingly hard to get quality leads that will buy from you. Even if you can get many cheap leads… chances…

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A good ad should have clarity in its messaging. That means at one glance, the intended audience should know what it is trying to advertise. I always put myself in…

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