#1 What to work hard on > working hard There is no shortcut to success and we all have to put in the hard work to achieve what we want…

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Video ads usually get 6x more engagement than an image. However, more than 50% of viewers drop off after watching the first 5 seconds of a video. I've run enough…

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This powerful concept forever changed the way I sell something. I used this in my sales page and saw conversions improve by 20%. Prospects whom I speak to get persuaded…

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In the profit & loss statement of a business, marketing costs (like paid ads) are always classified as an operating expense. Technically it's right. But I've always viewed paid ads…

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If you had an ugly ad that works very well in bringing you many leads and sales, would you mind? I’ve been running Facebook/Instagram ads for a long time…   I…

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